About Us

Sheldon International is a UK based importers, wholesalers and supplier of baby clothes, toys and accessories based in Leicester, UK. With more than 30 years’ experience in the wholesale business we operate from a modern 34,000 square foot premise, serving trade customers across the UK and exporting globally.

Created by our long time established in- house design team, our extensive range of brands cover all of your basic baby needs, combining practical, safe and modern design to create quality babywear, available in boy, girl and unisex options in addition to specialising in premature and incubator clothing.

Our Brands

Snuggle Baby My Little Chick Nursery Time Tiny Baby

Nursery Time: Baby Clothing
My Little Chick: Premium Baby Clothing
Tiny Baby: Premature Baby Clothing
Snuggle Baby: Baby Bedding and Toys

Our Products Include

• Baby Clothing ranging up to 18 Months (Including Premature & Incubator, Babywear, Cardigans, Dresses, Dungarees, Spanish Knitwear, Snowsuits, Rompers and Infant Sets)
• Baby Bedding (Including Shawls, Blankets, Hooded Towels and Wraps)
• Baby Accessories (Including Shoes, Bibs, Hats and Vests)
• Soft Toys (Including Musical Toys, Rattles, Teething Toys, Squeaker Toys)
All items are designed by our in- house design team based in the UK and ethically sourced and manufactured to strict British and EEC standards through our partnering companies based in Europe and the Far East. We utilise various fabrics including 100% cotton, cotton mix and acrylic fabrics together with the latest in current fabric structures. Through our bi-annual fashion ranges and throughout the year we regularly update and add new designs and colours to our existing range of babywear, bedding and accessories. Please note that these items are only available in wholesale quantities (usually dozens).

For more information on any of our wholesale products, please feel free to contact us today!

Our Warehouse

Operating from a modern 34,000 sq feet premises in Leicester, we serve trade customers all over UK and export to most parts of the world (as to date, we have exported our products to more than 50 countries).

Sheldon International Ltd.
Sheldon House
1 Lunsford Road
United Kingdom

Opening times: Mo-Fr 9.00-17.30 (closed on Bank Holidays and between Christmas and New Year)

Please contact us before a visit to make sure we can give you the best service.



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New styles now in stock:

All styles of this year's autumn/winter collection of baby infant sets are now in stock. We have also received many new styles of our Spanish Clothing range and furthermore a new collection of 5 pcs layette gift sets as well as new Pompom hats.

Many new activity soft toya (including comforters) have just been added to our range.

All of our 2020 spring/summer collection of baby infant sets and baby dresses is now in stock and available for immediate delivery. We also received many new styles of our popular Spanish-style Baby Clothes.

New arrivals in the last couple of weeks: 5 pcs cotton gift sets, more Toy and Blankets sets and comforters and a range of Cotton all in ones with lace under our 'My Little Chick' label.

New models of Premature Velour Sleepsuits are now available.

We received many new items in the last few weeks: bibs, wraps, booties, socks, and also a new toy and blanket sets.
Please note that because of COVID-19 restrictions, we operate presently with reduced staff.
Orders may therefore take somewhat longer to process than usual.
Visits in person only by appointment until further notice.